LifeX Launchpad Powering your path to market with smarter strategies that save time and capital.

Chart the Course to Commercial Success

Bringing a life science innovation to market is challenging. Tight timelines, limited resources, and gaps in expertise can derail even the most promising startups. Too many founders burn through precious time and money trying to navigate these complexities alone.

LifeX Launchpad provides a customized, strategic roadmap tailored to each company’s unique needs. By engaging seasoned domain experts early, we help founders build balanced teams, close critical gaps, and prioritize the milestones that matter most. The result: accelerated development, smarter use of capital, and greater confidence on the path to commercialization.

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A Streamlined Process Designed to Drive Success

Pinpoint &
Resolve Critical Gaps

Identify key challenges and implement actionable solutions.

Deliver Hands-on Strategic
& Operational Support

Tailored roadmap aligned with your commercial, clinical, and regulatory needs through expert guidance.

Fast-tracks Commercialization

Build momentum with a clear roadmap, expert execution, and essential resources.

Pinpoint & Resolve Critical Gap

Identify key challenges and implement actionable solutions.

Deliver Hands-on Strategic & Operational Support

Tailored roadmap aligned with your commercial, clinical, and regulatory needs through expert guidance.

Fast-tracks Commercialization

Build momentum with a clear roadmap, expert execution, and essential resources.

Proof In Action:

LifeX Launchpad Targets Startups’ Most Critical Needs

We provide tailored support in key areas.

Fundraising &
Capital Planning

Go-to-Market Strategy

Regulatory & Compliance

Healthcare Economics & Reimbursement

Proof In Action:

Exclusive Access to a Curated Network of Experts

Launchpad connects startups with top industry professionals.

  • Healthcare Advisors

    Clinicians, hospital administrators, and biotech executives from top institutions.

  • Regulatory Experts

    Leaders with FDA submission experience.

  • Reimbursement Strategists

    Specialists in CMS, private payer negotiations, and market access.

  • Fundraising Advisors

    VC partners, angel investors, and corporate venture strategists offering pitch readiness feedback.

Why Launchpad? A Unique Approach to Startup Acceleration

LifeX Launchpad delivers a suite of services designed to

How it Works

Investment Readiness Assessment

Delivered Through:

Ready to Launch Smarter

The sooner you align resources and strategy, the faster you can reach the milestones that matter. Join a growing community of life science innovators building companies the smart way.

Participation requires a referral from LifeX Accelerator, LifeX Ventures, or a recommendation from an investor or partner.

Who Should Apply?

LifeX Launchpad is designed for startups in digital health, medical devices, diagnostics, and therapeutics that have validated their business case through I-Corps, LifeX Accelerator, or similar programs. Ideal candidates:

Powering Launchpad: The Experts Behind Your Startup’s Success

LifeX Launchpad is powered by a team of experienced operators, not just advisors. We connect startups with mentors who have firsthand experience raising venture funding, navigating regulatory challenges, and scaling life sciences companies.

In addition to our full-time team, LifeX has a vast network of industry experts, seasoned advisors, and strategic partners who provide startups with the insights, connections, and resources they need to succeed.

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Geneva Masak, PhD

Launchpad Program Manager

Testimonials What Our Clients Say About LifeX

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Geneva Masak, PhD

Launchpad Program Manager

Geneva Masak, PhD, is a scientist-turned-venture-builder with a passion for translating cutting-edge science into real-world impact. With a strong foundation in research and an entrepreneurial mindset, she thrives on helping big scientific ideas navigate the challenges of early-stage commercialization.

Geneva earned her PhD in Integrative Systems Biology from the University of Pittsburgh, where her research focused on the biomechanics of tissue and cell movements—work that sharpened her analytical skills and deepened her understanding of complex biological systems.

At LifeX, Geneva brings a critical eye for scientific feasibility and a strong interest in the business models, regulatory strategies, and market dynamics that drive venture success. Her ability to bridge the gap between bench science and business execution makes her a valuable partner to emerging founders.

Outside the lab and startup world, Geneva channels her energy into parkour, embracing both its physical and mental challenges, and finds grounding through her lifelong love of horses.